Relaunching our Dev Center
At wercker we are firm believers in excellent documentation. As developers ourselves we want to be up and running with a new technolgy or system as fast as possible. As such, we have revamped our knowledge base and documentation site, the wercker dev center.
We've made several improvements:
- more examples and step by step guides (for python, node.js and ruby)
- we've enabled commenting on every page, so we close the feedback loop with our users
- we now allow community edits by way of forking; contribute your own articles by forking the devcenter on GitHub

The new dev center is both a reference and a guide with a one page per topic structure allowing for easy navigation.
We have built the new dev center with Middleman, an excellent static site generator.
Please check out our new documentation and let us know what you think!
Devopsdays Amsterdam
The Devopsdays Amsterdam are upon us! Previous conferences were in London, New York, Mountain View and even Sao Paulo, and now Amsterdam will bring you the event where you can learn more about dev and ops working together.
Wercker will be sponsoring the Devopsdays here in Amsterdam that will be organized on June 14th and 15th. The location is Pakhuis de Zwijger, an old warehouse built in 1933.

The Devopsdays are two days packed with discussions on the intersection of development and operations. There will be both presentations and the opportunity for several open spaces sessions.
From the press release:
DevOps is a collaboration between Development and Operations. On the one hand, operational continuity requirements as stability, reliability and performance get more focus in the development process. At the same time the skills of developers are used in operations to automate important processes like continuous deployment. Development gets more insight in the behaviour of and responsiblity for their applications that run in production. The DevOps way of working is an important development in order to meet the demands of today: online platforms constantly change and should thereby be continuously available. DevOps contributes to a “faster time to market”, improves quality and increases organizational effectiveness.
Wercker will be presenting as well, specifically on the opportunities we see in the continuous delivery space.
You can check out the excellent program here and of course register as well.
Follow devopsdays on twitter as well: @devopsdays
For those of you in Amsterdam, Team wercker will be presenting at the Devops Cafe Meetup tomorrow (Wednesday, May 22nd, 6PM) at Marktplaats.
Looking forward to talking to you tomorrow or at the Devopsdays in Amsterdam!
Our new logo
Today, we excited to announce our new logo and in this post we’d love to share our process with you. Initially we were on the path of doing something with the ‘w’ character.
Not only has this been done before, we were looking for a logo and shape that we could identify with ourselves.

Our mission with wercker is to create an open delivery platform where developers come together to build amazing things. As such, we went with the beehive analogue that also represents a community of workers, or in our case developers.

We went through various iterations of the logo before we were happy with the final result. Everytime we made the logo simpler and flatter we found it stronger in appearance.
The shield around the beehive can be interpreted in different ways. First off, the shield represents power and reliability, two important aspects of our platform. The line forming the shield can be viewed as a tree branch or the path of a workerbee heading home.

The final result also leaded to a new font, called Simplo, which is described as the 'Italic Futura'. It is a geometric sans-serif font and as such brings a strong presence to the wercker logotype.

We'd love to hear your reactions to our new logo and have also created two versions of a wallpaper that you can download below:
Wercker Announces Seed Funding
SAN FRANCISCO and AMSTERDAM – January 23, 2013 – Wercker, a cloud-based continuous delivery platform for cloud software development, announced today that the company has raised an undisclosed seed funding round led by Shamrock Ventures, with additional funding from Greylock Partners and Amsterdam-based micro VC Vitulum Ventures. Wercker provides a continuous cloud delivery platform that democratizes continuous delivery and increases developer velocity, empowering companies to push updates to their apps at a continuous and rapid pace. Wercker will leverage the new funds to scale its platform and operations to reach more developers worldwide, thus improving the collaboration of developer teams by making the art and science of software delivery more democratic, social, and open.
Software is eating the world
“Our team and investing partners see Wercker as an innovative leap for cloud developers, making developer teams social and open, and helping to radically accelerate developer productivity,” said Dan Harple, Managing Director of Shamrock Ventures.
Software is taking over the world, and Software-as-a-Service (SaaS) is now the preferred delivery model. This sentiment has become widely accepted throughout the tech community, most notably examined in depth by Marc Andreessen. Developer effectiveness will become both the limiting factor and the competitive advantage for every industry as software becomes universally relevant. Updates to cloud-based software can now be pushed out incrementally, and continuous delivery and developer velocity are the key enablers.
Wercker: the continuous deployment SaaS platform Wercker’s continuous delivery SaaS platform fills a huge gap in today’s software landscape where developers rely on cloud services like GitHub to store and version their code, and Platform-as-a-Service (PaaS) applications to deploy it. What’s been missing up to this point is a continuous deployment SaaS solution like Wercker that democratizes continuous delivery, increases developer velocity, and keeps updates flowing. Wercker also integrates a social networking element to the process so that developer team members can see what their colleagues are doing or have done. The social element reveals who broke (or fixed) what, and involves a high degree of transparency. This is especially important given that development teams are increasingly global and geographically dispersed, and already rely on other cloud-based tools to keep work updated and to track versions. Wercker is currently running in private beta, however interested parties can request a beta invite to gain early access to the Wercker platform at http://beta.wercker.com. A video explanation of Wercker is available at http://vimeo.com/53756616.
“Wercker continues to grow from strength to strength, and we’re delighted to have such an experienced and respected group of investors,” said Micha Hernandez van Leuffen, CEO and founder of Wercker. “We are also pleased to announce our new advisory board consisting of Dan Harple, Managing Director of Shamrock Ventures and Entrepreneur-in-Residence at MIT, Jan Pieter Scheerder, former President of SunSoft, and Arthur van Hoff, Entrepreneur-in-Residence at Redpoint and former CTO of Flipboard. All of this synergy will help us build the integral platform for how software is delivered globally to the cloud.”
Wercker was part of the 2012 Rockstart Accelerator startup incubator program based in Amsterdam, and most recently participated in Mozilla’s WebFWD program. NexusLabs, a foundation based in Amsterdam and Cambridge, Massachusetts at MIT that fosters innovation, supported Wercker in preparing its pitch, fine tuning its business plans, preparing its management, and in bringing leading U.S. venture capital parties to the table. Wercker also recently won the GigaOM Structure:Europe Launchpad competition, taking home both the People’s Choice and Judge’s awards.
Wercker presents today in San Francisco at the Mozilla WebFWD Demoday, Mozilla’s premier accelerator program focused on open innovation.
Wercker wins GigaOm Structure Launchpad
We are very excited to announce that Wercker won best startup at the Structure:Europe Launchpad event.
Wercker got both the People's Choice award as well as the Judges' Choice award.